Monday, May 4, 2009

Creativity vs. Innovation

Is it better for an entrepreneur to have creativity or innovation? And what is the difference?
Well creativity is the ability to form something completely new and original whether it is a design or product. With innovation you are taking something that already existed and modifying it to fit your needs. It is making adaptations to existing products to function in a new or different way.
As an entrepreneur it is good to have either one of these qualities but even better to have both. You need creativity to offer something new to your market, something that no one has. This is so people will find value in it's exclusivity or design. Innovation is needed because if you do not have ideal resources to produce your product or design you need to modify your product to fit the resources you do have. Also if there is problems with the product you will need to use innovation to fix these problems or the product might be more useful with a different purpose.

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